December, 1960. Grand Seiko was born. The goal that inspired its creators was hardly a modest one: they were determined to create nothing less than the best luxury watch in the world. Today, just as fifty-five years ago, Grand Seiko is focused on the pure essentials of watchmaking. Grand Seiko strives to provide lovers of fine watches with the ultimate, functional watch. Each and every Grand Seiko is as accurate, as reliable, as legible and as comfortable to wear as can be achieved. Grand Seiko is everything a luxury watch should be, with no unnecessary elaboration or undue decoration. Just pure, simple and basic watchmaking raised to the level of an art form.